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Analytics Archives - Om Spark

Google Analytics – 4 – Audience, Traffic Sources

We all make decisions, don’t you agree with me? A young child decides which toy or food to choose. An older kid might decide their friends or clothes to wear. As young adults we decide our career and partners. As we grow older we decide the house we buy or the money...

Google Analytics – What, where, how?

Google Analytics is a free analytics tool that is provided by Google. It helps you make informed decisions through the measurement of data, allows you to track ad performance and keywords and provides a large variety of metrics like impressions, clicks, revenue,...